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Socially Responsible Consumption and Marketing in Practice
- Collection of Case Studies
Engelsk Hardback
Socially Responsible Consumption and Marketing in Practice
- Collection of Case Studies
Engelsk Hardback

1.097 kr
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Om denne bog
The book provides an overview of socially responsible consumption and marketing, as well as a collection of teaching cases that discuss and emphasize how 21st-century organizations, both for-profit and non-profit, are addressing socially responsible consumers and meeting their changing needs while remaining profitable.
Product detaljer
Sprog:
Engelsk
Sider:
358
ISBN-13:
9789811664328
Indbinding:
Hardback
Udgave:
ISBN-10:
9811664323
Udg. Dato:
1 feb 2022
Længde:
0mm
Bredde:
155mm
Højde:
235mm
Forlag:
Springer Verlag, Singapore
Oplagsdato:
1 feb 2022
Forfatter(e):
Kategori sammenhænge