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Dealing with Socially Responsible Consumers

- Studies in Marketing
Engelsk Paperback

Dealing with Socially Responsible Consumers

- Studies in Marketing
Engelsk Paperback

512 kr
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Om denne bog
This book contains a collection of teaching cases that study and emphasise how twenty-first-century businesses address and satisfy the needs and wants of socially conscious consumers while remaining profitable.
Product detaljer
Sprog:
Engelsk
Sider:
564
ISBN-13:
9789811951282
Indbinding:
Paperback
Udgave:
ISBN-10:
9811951284
Udg. Dato:
3 jan 2024
Længde:
0mm
Bredde:
155mm
Højde:
235mm
Forlag:
Springer Verlag, Singapore
Oplagsdato:
3 jan 2024
Forfatter(e):
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