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Public Relations Writing
- Strategies & Structures
Engelsk Paperback
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Public Relations Writing
- Strategies & Structures
Engelsk Paperback

827 kr
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Om denne bog
Providing the best of practical tools, real-world examples and proven theories, PUBLIC RELATIONS WRITING: STRATEGIES & STRUCTURES, 11th Edition, teaches you the essentials of writing with understanding and purpose. Extremely student friendly, it guides you step by step through a logical progression of PR writing, starting with the roles and responsibilities of the PR writer, followed by writing principles, preparing to write, writing for select audiences, and writing for crisis situations. It thoroughly explains the different styles and techniques behind writing principles. The Eleventh Edition also includes an entire chapter devoted to writing for social media.
Product detaljer
Sprog:
Engelsk
Sider:
384
ISBN-13:
9781305500006
Indbinding:
Paperback
Udgave:
11
ISBN-10:
1305500008
Kategori:
PR
Udg. Dato:
1 jan 2016
Længde:
16mm
Bredde:
187mm
Højde:
235mm
Forlag:
Cengage Learning, Inc
Oplagsdato:
1 jan 2016
Forfatter(e):
Kategori sammenhænge