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Essentials of Public Relations Management

Af: Edward J. Lordan Engelsk Paperback

Essentials of Public Relations Management

Af: Edward J. Lordan Engelsk Paperback
Tjek vores konkurrenters priser
Filling a gap in current PR literature, Essentials of Public Relations Management takes students to the next level. Designed to help students and professionals who have mastered the fundamentals of public relations, this book develops management skills needed for further career advancement. Appropriate for those in the fields of business, communications, journalism or political science, this down-to-earth study of the practical application of public relations covers: Relating to clients, Managing staff, Conducting and applying research, Coping with crises, Handling finances, Understanding the power and the problems of technology, Recognizing actual and potential legal issues, Defining professional ethics A Burnham Publishers book.
Tjek vores konkurrenters priser
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Tjek vores konkurrenters priser
Filling a gap in current PR literature, Essentials of Public Relations Management takes students to the next level. Designed to help students and professionals who have mastered the fundamentals of public relations, this book develops management skills needed for further career advancement. Appropriate for those in the fields of business, communications, journalism or political science, this down-to-earth study of the practical application of public relations covers: Relating to clients, Managing staff, Conducting and applying research, Coping with crises, Handling finances, Understanding the power and the problems of technology, Recognizing actual and potential legal issues, Defining professional ethics A Burnham Publishers book.
Se mere i:
Produktdetaljer
Sprog: Engelsk
Sider: 177
ISBN-13: 9780830415946
Indbinding: Paperback
Udgave:
ISBN-10: 0830415947
Kategori: PR
Udg. Dato: 1 jan 2003
Længde: 11mm
Bredde: 140mm
Højde: 217mm
Forlag: Rowman & Littlefield
Oplagsdato: 1 jan 2003
Forfatter(e): Edward J. Lordan
Forfatter(e) Edward J. Lordan


Kategori PR


ISBN-13 9780830415946


Sprog Engelsk


Indbinding Paperback


Sider 177


Udgave


Længde 11mm


Bredde 140mm


Højde 217mm


Udg. Dato 1 jan 2003


Oplagsdato 1 jan 2003


Forlag Rowman & Littlefield