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Performance Excellence in Marketing, Sales and Pricing
- Leveraging Change, Lean and Innovation Management
Engelsk Paperback
Performance Excellence in Marketing, Sales and Pricing
- Leveraging Change, Lean and Innovation Management
Engelsk Paperback

478 kr
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Om denne bog
Featuring industry case studies, this book is a practical guide for marketing professionals, academics and policy makers to enable enterprises to achieve long-term competitive advantages through best-in-class marketing, sales and pricing activities.
Product detaljer
Sprog:
Engelsk
Sider:
271
ISBN-13:
9783031100994
Indbinding:
Paperback
Udgave:
ISBN-10:
3031100999
Udg. Dato:
8 sep 2023
Længde:
0mm
Bredde:
155mm
Højde:
235mm
Forlag:
Springer International Publishing AG
Oplagsdato:
8 sep 2023
Forfatter(e):
Kategori sammenhænge