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International Cases in Tourism Management
Engelsk Paperback
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International Cases in Tourism Management
Engelsk Paperback

672 kr
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Om denne bog
International Cases in Tourism Management includes:

* Profiles of individual companies
* Case studies on destination management and marketing
* Material on different management functions in tourism, such as marketing and human resource management
* Case studies of particular types of tourism, such as ecotourism and cultural tourism

The case studies are supplemented by exercises and questions, which ensure that for students and tutors alike the book is the ideal accompaniment to all tourism courses.
Product detaljer
Sprog:
Engelsk
Sider:
410
ISBN-13:
9780750655149
Indbinding:
Paperback
Udgave:
ISBN-10:
0750655143
Udg. Dato:
9 dec 2003
Længde:
21mm
Bredde:
227mm
Højde:
207mm
Forlag:
Taylor & Francis Ltd
Oplagsdato:
9 dec 2003
Forfatter(e):
Kategori sammenhænge