Store besparelser
Hurtig levering
Gemte
Log ind
0
Kurv
Kurv
Strategic Communication During Whole-System Change
- Advice and Guidance for School District Leaders and PR Specialists
Engelsk Hardback
Strategic Communication During Whole-System Change
- Advice and Guidance for School District Leaders and PR Specialists
Engelsk Hardback

1.196 kr
Tilføj til kurv
Sikker betaling
6 - 8 hverdage

Om denne bog
Times of great change in school districts require strategic communication with internal and external stakeholders including the use of school public relations tools and techniques. Strategic Communication During Whole System Change provides theoretical and practical advice and guidance to district-based change leaders and school public relations specialists on how they can support their district''s transformation journey by engaging in strategic communication. The book also provides guidance on how to make simultaneous fundamental changes in three key sets (or change paths) of organizational variables that affect a school system''s overall performance: Path 1-a district''s relationship with stakeholders in the external environment; Path 2- a district''s core and supporting work processes; and Path 3- a district''s internal social infrastructure. A collection of essays written by school public relations practitioners and other change leaders who share their views is also included.
Product detaljer
Sprog:
Engelsk
Sider:
262
ISBN-13:
9781578865307
Indbinding:
Hardback
Udgave:
ISBN-10:
1578865301
Udg. Dato:
16 nov 2006
Længde:
24mm
Bredde:
161mm
Højde:
239mm
Forlag:
Bloomsbury Publishing Plc
Oplagsdato:
16 nov 2006
Kategori sammenhænge