Store besparelser
Hurtig levering
Gemte
Log ind
0
Kurv
Kurv

The Marketing Director's Role in Business Planning and Corporate Governance

Af: Gerald Michaluk Engelsk Hardback

The Marketing Director's Role in Business Planning and Corporate Governance

Af: Gerald Michaluk Engelsk Hardback
Tjek vores konkurrenters priser
Corporate governance is a hot topic, as is the need for marketing to operate at board level. But no-one has yet brought the two issues together. This book changes that. Gerald MichIaluk builds on the latest research to help marketing directors incorporate marketing systems and best practice into a board's decision-making process.
Tjek vores konkurrenters priser
Normalpris
kr 354
Fragt: 39 kr
6 - 8 hverdage
20 kr
Pakkegebyr
God 4 anmeldelser på
Tjek vores konkurrenters priser
Corporate governance is a hot topic, as is the need for marketing to operate at board level. But no-one has yet brought the two issues together. This book changes that. Gerald MichIaluk builds on the latest research to help marketing directors incorporate marketing systems and best practice into a board's decision-making process.
Produktdetaljer
Sprog: Engelsk
Sider: 312
ISBN-13: 9780470515808
Indbinding: Hardback
Udgave:
ISBN-10: 0470515805
Kategori: Salg og marketing
Udg. Dato: 30 nov 2007
Længde: 25mm
Bredde: 152mm
Højde: 231mm
Forlag: John Wiley & Sons Inc
Oplagsdato: 30 nov 2007
Forfatter(e): Gerald Michaluk
Forfatter(e) Gerald Michaluk


Kategori Salg og marketing


ISBN-13 9780470515808


Sprog Engelsk


Indbinding Hardback


Sider 312


Udgave


Længde 25mm


Bredde 152mm


Højde 231mm


Udg. Dato 30 nov 2007


Oplagsdato 30 nov 2007


Forlag John Wiley & Sons Inc