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The College Textbook Publishing Industry in the U.S. 2000-2022

- The Search for Competitive Marketing Strategies
Af: Albert N. Greco Engelsk Hardback

The College Textbook Publishing Industry in the U.S. 2000-2022

- The Search for Competitive Marketing Strategies
Af: Albert N. Greco Engelsk Hardback
Tjek vores konkurrenters priser
This book explores the college textbook publishing industry, from its inception in medieval universities, through the late 20th century, to the present day which has led to an existential crisis for some publishers.
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This book explores the college textbook publishing industry, from its inception in medieval universities, through the late 20th century, to the present day which has led to an existential crisis for some publishers.
Produktdetaljer
Sprog: Engelsk
Sider: 133
ISBN-13: 9783031304149
Indbinding: Hardback
Udgave:
ISBN-10: 3031304144
Udg. Dato: 18 maj 2023
Længde: 0mm
Bredde: 148mm
Højde: 210mm
Forlag: Springer International Publishing AG
Oplagsdato: 18 maj 2023
Forfatter(e): Albert N. Greco
Forfatter(e) Albert N. Greco


Kategori Nyhedsmedier og journalistik


ISBN-13 9783031304149


Sprog Engelsk


Indbinding Hardback


Sider 133


Udgave


Længde 0mm


Bredde 148mm


Højde 210mm


Udg. Dato 18 maj 2023


Oplagsdato 18 maj 2023


Forlag Springer International Publishing AG