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Online Fundraisers
- Targeted Planning and Successful Implementation
Engelsk Paperback
Online Fundraisers
- Targeted Planning and Successful Implementation
Engelsk Paperback

512 kr
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Om denne bog

This book is intended as a practical guide for (online) fundraisers who would like to implement online fundraising in their organization or are already working with it and would like to expand their knowledge. Numerous best practice examples and empirical findings from an underlying study explain the various management and marketing aspects of the fundraising product. Which distribution and communication channels are suitable? How can the different target groups be addressed precisely? How can initiators and campaign donors be bound for further campaigns? These and other questions are answered comprehensively.

A "need to read" for all fundraisers, fundraising organizations, and NPOs looking to conduct online fundraisers!

Product detaljer
Sprog:
Engelsk
Sider:
121
ISBN-13:
9783658388287
Indbinding:
Paperback
Udgave:
ISBN-10:
3658388285
Kategori:
Udg. Dato:
8 dec 2022
Længde:
0mm
Bredde:
168mm
Højde:
240mm
Forlag:
Springer
Oplagsdato:
8 dec 2022
Forfatter(e):
Products purchased together
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