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Global Competitiveness
- Ten Things Thai Businesspeople Should Know
Engelsk Paperback
Global Competitiveness
- Ten Things Thai Businesspeople Should Know
Engelsk Paperback

478 kr
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Om denne bog
This book discusses the aspects of global competition in terms of the strategies that could be applied to improve the competitive position of businesses and consolidate gains particularly in the Thai market. The book is composed of 10 chapters focusing on topics related to business strategy, such as competition, marketing, innovation, utilizing information, technology, human resources, strategic alliances, customer service, implementation, monitoring and evaluation of strategies, and corporate social responsibility. This book will serve as a useful guide for those already in business in Thailand as well as for businesses that hope to expand their existing operations in Thailand to the global market.
Product detaljer
Sprog:
Engelsk
Sider:
97
ISBN-13:
9789811677571
Indbinding:
Paperback
Udgave:
ISBN-10:
9811677573
Kategori:
Udg. Dato:
5 jan 2023
Længde:
0mm
Bredde:
155mm
Højde:
235mm
Forlag:
Springer Verlag, Singapore
Oplagsdato:
5 jan 2023
Forfatter(e):
Kategori sammenhænge