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Understanding the Korean Wave

- Transnational Korean Pop Culture and Digital Technologies
Af: Dal Yong Jin Engelsk Paperback

Understanding the Korean Wave

- Transnational Korean Pop Culture and Digital Technologies
Af: Dal Yong Jin Engelsk Paperback
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A comprehensive and critical introduction to understanding the Korean Wave (Hallyu) as a transnational media phenomenon.

This book provides an accessible introduction to the Korean Wave—the rapid growth of local cultural industries and the global popularity of Korean popular culture over the past 30 years—providing historical, political, economic, and socio-cultural context to its initial rise and enduring popularity. Jin explores the transnational cultural flows of Hallyu across a variety of products and digital technologies—from television dramas, film, and K-pop to online games, and webtoons—and explains the process of cross-media convergence and the socio-political contexts behind the Hallyu phenomenon. He also explores how overseas fans and audiences advance K-pop fandom as social agents in different geo-cultural contexts. The book concludes by discussing if Hallyu can become a sustainable global popular culture beyond a fan-based regional cultural phenomenon. Each chapter features detailed contemporary case studies and discussion questions to enhance student engagement.

This is essential reading for students of Media and Communication, Cultural Studies, Korean Studies, and Asian Studies, particularly those taking classes on popular culture and media, media and globalization, Korean popular culture, and East Asian culture.

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A comprehensive and critical introduction to understanding the Korean Wave (Hallyu) as a transnational media phenomenon.

This book provides an accessible introduction to the Korean Wave—the rapid growth of local cultural industries and the global popularity of Korean popular culture over the past 30 years—providing historical, political, economic, and socio-cultural context to its initial rise and enduring popularity. Jin explores the transnational cultural flows of Hallyu across a variety of products and digital technologies—from television dramas, film, and K-pop to online games, and webtoons—and explains the process of cross-media convergence and the socio-political contexts behind the Hallyu phenomenon. He also explores how overseas fans and audiences advance K-pop fandom as social agents in different geo-cultural contexts. The book concludes by discussing if Hallyu can become a sustainable global popular culture beyond a fan-based regional cultural phenomenon. Each chapter features detailed contemporary case studies and discussion questions to enhance student engagement.

This is essential reading for students of Media and Communication, Cultural Studies, Korean Studies, and Asian Studies, particularly those taking classes on popular culture and media, media and globalization, Korean popular culture, and East Asian culture.

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Produktdetaljer
Sprog: Engelsk
Sider: 282
ISBN-13: 9781032492957
Indbinding: Paperback
Udgave:
ISBN-10: 1032492953
Kategori: Populærkultur
Udg. Dato: 31 jul 2023
Længde: 23mm
Bredde: 229mm
Højde: 151mm
Forlag: Taylor & Francis Ltd
Oplagsdato: 31 jul 2023
Forfatter(e): Dal Yong Jin
Forfatter(e) Dal Yong Jin

Kategori Populærkultur

ISBN-13 9781032492957

Sprog Engelsk

Indbinding Paperback

Sider 282

Udgave

Længde 23mm

Bredde 229mm

Højde 151mm

Udg. Dato 31 jul 2023

Oplagsdato 31 jul 2023

Forlag Taylor & Francis Ltd