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The License Giver Business Concept of Technological Innovation
- A Game of Excellence
Engelsk Paperback
The License Giver Business Concept of Technological Innovation
- A Game of Excellence
Engelsk Paperback

471 kr
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Om denne bog

Innovation is one of the avenues in which companies can move up the value chain, and has become a popular demand from stock markets and governments. Many of its proponents though lack insight as to what it takes to be an innovator, and instead hype and impel innovation based on a romanticized view that with enough willpower and support from a board, investors, or government every company can pursue innovation. 

This book offers a theoretical framework, the License Giver Business concept, that clarifies the core characteristics of a truly innovating company, and differentiates it from three other company archetypes with differing core business identities. It describes key aspects and pitfalls in the practical application of the License Giver Business concept and provides cases from the marine industry and computer industry.



Product detaljer
Sprog:
Engelsk
Sider:
139
ISBN-13:
9783030911256
Indbinding:
Paperback
Udgave:
ISBN-10:
303091125X
Udg. Dato:
7 mar 2023
Længde:
12mm
Bredde:
235mm
Højde:
154mm
Forlag:
Springer Nature Switzerland AG
Oplagsdato:
7 mar 2023
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