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Shortcut
- How Analogies Reveal Connections, Spark Innovation, and Sell Our Greatest Ideas
Engelsk Paperback
Shortcut
- How Analogies Reveal Connections, Spark Innovation, and Sell Our Greatest Ideas
Engelsk Paperback

244 kr
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23 - 25 hverdage

Om denne bog
From the meatpacking plants that inspired Henry Ford''s first moving assembly line, to the domino theory that lead America into Vietnam, to the bicycle of the mind'' that Steve Jobs envisioned as the Macintosh computer, analogies have played a dynamic role in shaping the world around us. In Shortcut, Pollack explores this territory with engaging stories, surprising examples and a practical method to evaluate the truth or effectiveness of any analogy. Shortcut will improve critical thinking, enhance creativity and offer a fresh approach to the nature of ideas.''
Product detaljer
Sprog:
Engelsk
Sider:
256
ISBN-13:
9781592409471
Indbinding:
Paperback
Udgave:
ISBN-10:
1592409474
Kategori:
Udg. Dato:
29 sep 2015
Længde:
24mm
Bredde:
135mm
Højde:
205mm
Forlag:
Penguin Putnam Inc
Oplagsdato:
29 sep 2015
Forfatter(e):
Kategori sammenhænge