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Political Polling
- Strategic Information in Campaigns
Engelsk Paperback
Political Polling
- Strategic Information in Campaigns
Engelsk Paperback

506 kr
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Om denne bog
Information is crucial for candidates in political campaigns. This book, written by someone who has polled for 23 years, first focuses on the process of acquiring information during a campaign through polling. The book describes how to write questions, draw samples of voters, and conduct calling. The second major concern of the book is how to analyze results, and then interpret and present results in a way that will contribute to forming a strategy for a campaign. The book deals with the issues of biased questions and results, and why it is of no value to candidates to engage in such practices.
Product detaljer
Sprog:
Engelsk
Sider:
188
ISBN-13:
9780742561328
Indbinding:
Paperback
Udgave:
ISBN-10:
0742561321
Udg. Dato:
17 jul 2008
Længde:
13mm
Bredde:
154mm
Højde:
228mm
Forlag:
Rowman & Littlefield
Oplagsdato:
17 jul 2008
Forfatter(e):
Kategori sammenhænge