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Hospitality Revenue Management
- Concepts and Practices
Engelsk Paperback
Hospitality Revenue Management
- Concepts and Practices
Engelsk Paperback

1.041 kr
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Om denne bog

This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi-author, collaborative approach, with chapters from outstanding industry leaders who share their experience and provide the information necessary to arm students with the most up-to-date tools and methods they to be effective in the hospitality revenue management field.

The chapters cover the important topics in hospitality revenue management, including hotel pricing, hotel segmentation, distribution channels, competitive analysis, hotel forecasting, performance analysis, market data, supply and demand management, and more.

 

Product detaljer
Sprog:
Engelsk
Sider:
516
ISBN-13:
9781774639177
Indbinding:
Paperback
Udgave:
ISBN-10:
1774639173
Udg. Dato:
1 jun 2022
Længde:
29mm
Bredde:
253mm
Højde:
176mm
Forlag:
Apple Academic Press Inc.
Oplagsdato:
1 jun 2022
Forfatter(e):
Kategori sammenhænge