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Games and Gamification in Market Research
- Increasing Consumer Engagement in Research for Business Success
Engelsk Paperback
Games and Gamification in Market Research
- Increasing Consumer Engagement in Research for Business Success
Engelsk Paperback

405 kr
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23 - 25 hverdage

Om denne bog
Create intrinsic engagement in the research sphere through gamification; exploit existing and emerging technologies, and glean better-quality, untapped data that cannot be obtained through traditional surveying methods.
Product detaljer
Sprog:
Engelsk
Sider:
360
ISBN-13:
9780749483357
Indbinding:
Paperback
Udgave:
ISBN-10:
0749483350
Udg. Dato:
3 nov 2018
Længde:
24mm
Bredde:
155mm
Højde:
234mm
Forlag:
Kogan Page Ltd
Oplagsdato:
3 nov 2018
Forfatter(e):
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