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From Type to Logo

- The best logotypes from around the world
Af: Victionary Engelsk Hardback

From Type to Logo

- The best logotypes from around the world
Af: Victionary Engelsk Hardback
Tjek vores konkurrenters priser
When it comes to building a brand, logo design is often one of the first few important steps in the creative journey. In addition to encapsulating what the business stands for and making an impactful first impression upon launch, it has to be instantly recognisable and stand out amid other similar offerings in an often saturated market. With so much more competition to contend with today, how can designers help start-ups and evolving brands put their best foot forward visually? A key branding element used by many of the biggest companies around the world, a logotype revolves around a company’s name or initials and features typography as the main design approach. Often the starting point before it is further refined into a purely symbolic image or icon, it combines two distinct design disciplines to differentiate brands from one another – a process that takes acumen, skill and empathy. FROM TYPE TO LOGO details some of these processes in a compelling book of case studies that make an inspiring reference point for budding and working branding professionals alike.
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Fragt: 39 kr
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When it comes to building a brand, logo design is often one of the first few important steps in the creative journey. In addition to encapsulating what the business stands for and making an impactful first impression upon launch, it has to be instantly recognisable and stand out amid other similar offerings in an often saturated market. With so much more competition to contend with today, how can designers help start-ups and evolving brands put their best foot forward visually? A key branding element used by many of the biggest companies around the world, a logotype revolves around a company’s name or initials and features typography as the main design approach. Often the starting point before it is further refined into a purely symbolic image or icon, it combines two distinct design disciplines to differentiate brands from one another – a process that takes acumen, skill and empathy. FROM TYPE TO LOGO details some of these processes in a compelling book of case studies that make an inspiring reference point for budding and working branding professionals alike.
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Se mere i:
Produktdetaljer
Sprog: Engelsk
Sider: 272
ISBN-13: 9789887566595
Indbinding: Hardback
Udgave:
ISBN-10: 9887566594
Kategori: Grafisk design
Udg. Dato: 4 aug 2022
Længde: 30mm
Bredde: 257mm
Højde: 195mm
Forlag: Victionary
Oplagsdato: 4 aug 2022
Forfatter(e): Victionary
Forfatter(e) Victionary

Kategori Grafisk design

ISBN-13 9789887566595

Sprog Engelsk

Indbinding Hardback

Sider 272

Udgave

Længde 30mm

Bredde 257mm

Højde 195mm

Udg. Dato 4 aug 2022

Oplagsdato 4 aug 2022

Forlag Victionary