Store besparelser
Hurtig levering
Gemte
Log ind
0
Kurv
Kurv
Trust Me I'm Lying
- Confessions of a Media Manipulator
Engelsk Paperback
Trust Me I'm Lying
- Confessions of a Media Manipulator
Engelsk Paperback

126 kr
Tilføj til kurv
Sikker betaling
6 - 8 hverdage

Om denne bog
Recently, fake news has become real news, making headlines as its consequences become crushingly obvious in political upsets and global turmoil. But it''s not new - you''ve seen it all before. A malicious online rumour costs a company millions. Politically motivated ''fake news'' stories are planted and disseminated to influence elections. Some product or celebrity zooms from total obscurity to viral sensation. Anonymous sources and speculation become national conversation. What you don''t know is that someone is responsible for all this. Usually, someone like Ryan Holiday: a media manipulator.Holiday wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why is he giving away these secrets? Because he''s tired of a world where trolls hijack debates, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. He''s pulling back the curtain because it''s time everyone understands how things really work.
Product detaljer
Sprog:
Engelsk
Sider:
400
ISBN-13:
9781788160063
Indbinding:
Paperback
Udgave:
ISBN-10:
1788160061
Kategori:
PR
Udg. Dato:
1 feb 2018
Længde:
30mm
Bredde:
196mm
Højde:
129mm
Forlag:
Profile Books Ltd
Oplagsdato:
1 feb 2018
Forfatter(e):
Products purchased together
Alternatives - PIE
Kategori sammenhænge