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The Business Environment
- Themes and Issues in a Globalizing World
Engelsk Paperback
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The Business Environment
- Themes and Issues in a Globalizing World
Engelsk Paperback

863 kr
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6 - 8 hverdage

Om denne bog
Written by an eminent author team whose expertise spans the full breadth of the subject, The Business Environment provides comprehensive coverage and sound academic insight into this dynamic subject. The unique ''themes and issues'' approach the book has become known for provides students with a consistent and holistic framework for analysing businesses and the business environment, as well as a reliable method to organize their thinking. The core business environments and their interrelationships are explored using the established STEEPLE framework in Part One. Part Two then looks beyond these topics and invites students to analyse a range of contemporary issues such as the financial crisis and austerity, globalization, corporate power, equal opportunity, and entrepreneurship. A host of examples, ''Mini-Cases'', and end-of-chapter case studies illustrate key topics in real-life, international, and wide-ranging business settings. Unilever''s corporate responsibility policy, Samsung and South Korean economic development, and Starbucks on sustainability, are just some of the topical cases. ''Stop and Think'' boxes and end-of-chapter review and discussion questions develop students'' critical thinking skills, while further reading and useful websites provide the starting point for further research and exploration.The Business Environment is supported by a wealth of online resources, featuring:For students: Multiple-choice questionsAuthor podcastsFor registered adopters:Figures and tables from the textLecturer''s guide to each chapterPowerPoint slidesAnswers to review and discussion questionsTest bank
Product detaljer
Sprog:
Engelsk
Sider:
536
ISBN-13:
9780198739920
Indbinding:
Paperback
Udgave:
ISBN-10:
0198739923
Udg. Dato:
29 mar 2018
Længde:
22mm
Bredde:
265mm
Højde:
215mm
Forlag:
Oxford University Press
Oplagsdato:
29 mar 2018
Forfatter(e):
Kategori sammenhænge