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The Business Developer's Playbook
- Relationship Selling Principles and the DNA of Dialogue Selling
Engelsk Hardback
The Business Developer's Playbook
- Relationship Selling Principles and the DNA of Dialogue Selling
Engelsk Hardback

458 kr
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Om denne bog

This book is not about selling products -- it is about selling yourself, your ideas, and your services. This book explains an innovative dialogue sales process, and the relationship sales principles that underpin it. In every sales situation, there is both a seller and a buyer and, at different times, either the buyer or the seller may take the lead. The dance they perform may or may not lead to a deal, but it will leave them knowing a little more about each other’s strengths and weaknesses. These two dancers are "connected" and follow the same steps -- The five steps they follow are to plan, connect, dialogue, record, and follow up. The five steps are the basis of the dialogue process.

In addition, this book provides easy-to-follow guidance for three groups of people: 1. Professionals wanting to sell their services and improve their business development; 2. Thought leaders, change agents, innovators, entrepreneurs, senior public servants, and advocates wanting to sell their ideas to others; 3. Mid-career job seekers and recent graduates aiming to sell themselves into a dream job role either full or part-time.

Product detaljer
Sprog:
Engelsk
Sider:
138
ISBN-13:
9781138322585
Indbinding:
Hardback
Udgave:
ISBN-10:
113832258X
Udg. Dato:
18 sep 2018
Længde:
11mm
Bredde:
242mm
Højde:
163mm
Forlag:
Taylor & Francis Ltd
Oplagsdato:
18 sep 2018
Forfatter(e):
Kategori sammenhænge