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Stop Telling, Start Selling: How to Use Customer-Focused Dialogue to Close Sales

Af: Linda Richardson Engelsk Paperback

Stop Telling, Start Selling: How to Use Customer-Focused Dialogue to Close Sales

Af: Linda Richardson Engelsk Paperback
Tjek vores konkurrenters priser
In this revised edition of her best-seller, noted sales consultant Linda Richardson offers salespeople the tools they need to successfully use customer-focused, dialogue selling. Featuring real-world dialogue samples, helpful dos and don’ts, self-tests, checklists, and other useful tools, this guide offers insight on every aspect of face-to-face selling, from the initial introduction through the needs identification and the negotiation of terms and price to the successful close, with prime emphasis on the six critical skills necessary to the dialogue-driven sales call: presence, rapport building, questioning, listening, product positioning, and checking.
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In this revised edition of her best-seller, noted sales consultant Linda Richardson offers salespeople the tools they need to successfully use customer-focused, dialogue selling. Featuring real-world dialogue samples, helpful dos and don’ts, self-tests, checklists, and other useful tools, this guide offers insight on every aspect of face-to-face selling, from the initial introduction through the needs identification and the negotiation of terms and price to the successful close, with prime emphasis on the six critical skills necessary to the dialogue-driven sales call: presence, rapport building, questioning, listening, product positioning, and checking.
Produktdetaljer
Sprog: Engelsk
Sider: 288
ISBN-13: 9780070525580
Indbinding: Paperback
Udgave: 2
ISBN-10: 0070525587
Kategori: Salg og marketing
Udg. Dato: 16 nov 1997
Længde: 20mm
Bredde: 150mm
Højde: 226mm
Forlag: McGraw-Hill Education - Europe
Oplagsdato: 16 nov 1997
Forfatter(e): Linda Richardson
Forfatter(e) Linda Richardson


Kategori Salg og marketing


ISBN-13 9780070525580


Sprog Engelsk


Indbinding Paperback


Sider 288


Udgave 2


Længde 20mm


Bredde 150mm


Højde 226mm


Udg. Dato 16 nov 1997


Oplagsdato 16 nov 1997


Forlag McGraw-Hill Education - Europe

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