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Small Giants
- Companies That Choose to be Great Instead of Big
Engelsk Paperback
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Small Giants
- Companies That Choose to be Great Instead of Big
Engelsk Paperback

132 kr
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Om denne bog

It''s widely accepted in business that great companies grow their revenues and profits year after year - but bigger is not necessarily better. In Small Giants, journalist Bo Burlingham takes us deep inside fourteen remarkable privately held companies, from a brewery to a record label, that chose a different path to success.

These organizations quietly rejected the pressure of endless growth, deciding to focus more on satisfying business goals - being the best at what they do, creating a stimulating place to work, providing perfect customer service and making important contributions to their communities.

But what are the magic ingredients that make these companies unique? Why and how does their approach work in such widely varying industries? And what lessons can we learn from them? A fresh, inspirational guide to business strategy, Small Giants will help any entrepeneur consider new directions to make their company great.



Product detaljer
Sprog:
Engelsk
Sider:
272
ISBN-13:
9780141031491
Indbinding:
Paperback
Udgave:
ISBN-10:
0141031492
Udg. Dato:
7 jun 2007
Længde:
18mm
Bredde:
198mm
Højde:
130mm
Forlag:
Penguin Books Ltd
Oplagsdato:
7 jun 2007
Forfatter(e):
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