Store besparelser
Hurtig levering
Gemte
Log ind
0
Kurv
Kurv
Qualitative Marketing Research
- Understanding How Behavioral Complexities Drive Marketing Strategies
Af: Rajagopal
Engelsk Paperback
Qualitative Marketing Research
- Understanding How Behavioral Complexities Drive Marketing Strategies
Af: Rajagopal
Engelsk Paperback

267 kr
Tilføj til kurv
Sikker betaling
23 - 25 hverdage

Om denne bog
Discusses qualitative research modeling and new approaches of qualitative data collection, interpretation of results, reporting, and deriving managerial implications. The book presents new insights on conducting and applying qualitative market research and emphasizes the application of qualitative research in consumer-centric companies.
Product detaljer
Sprog:
Engelsk
Sider:
196
ISBN-13:
9781949991017
Indbinding:
Paperback
Udgave:
ISBN-10:
1949991016
Udg. Dato:
30 jan 2019
Længde:
0mm
Bredde:
0mm
Højde:
0mm
Forlag:
Business Expert Press
Oplagsdato:
30 jan 2019
Forfatter(e):
Ofte købt sammen
Minder om
Kategori sammenhænge