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Practical Strategic Management: How To Apply Strategic Thinking In Business

Af: Eiichi (Rikkyo Univ Kasahara Engelsk Paperback

Practical Strategic Management: How To Apply Strategic Thinking In Business

Af: Eiichi (Rikkyo Univ Kasahara Engelsk Paperback
Tjek vores konkurrenters priser

 

Many theoretical as well as practical books on management theory analyze a range of subjects from strategic management to business strategy, competitive strategy, marketing management, strategic marketing, one-to-one marketing, consumer behaviorism, growth strategy, functional strategy, and technology management. In addition, there are also many how-to books on strategy formulation.

But not many books on the topic are written with a step-by-step guide on making practical strategic management decisions. The author presents 15 steps that combine strategy and marketing aspects in business. The steps are presented systematically and holistically. Readers will be able to maintain the “big picture” perspective, while being able to dive deep into each step. The guide is not written for “ideal situations” in business. Much attention is given to being aware of market trends, business competition, and the limitations of resources, to be able to apply practical strategic thinking in business.

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Tjek vores konkurrenters priser
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Fragt: 39 kr
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Tjek vores konkurrenters priser

 

Many theoretical as well as practical books on management theory analyze a range of subjects from strategic management to business strategy, competitive strategy, marketing management, strategic marketing, one-to-one marketing, consumer behaviorism, growth strategy, functional strategy, and technology management. In addition, there are also many how-to books on strategy formulation.

But not many books on the topic are written with a step-by-step guide on making practical strategic management decisions. The author presents 15 steps that combine strategy and marketing aspects in business. The steps are presented systematically and holistically. Readers will be able to maintain the “big picture” perspective, while being able to dive deep into each step. The guide is not written for “ideal situations” in business. Much attention is given to being aware of market trends, business competition, and the limitations of resources, to be able to apply practical strategic thinking in business.

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Produktdetaljer
Sprog: Engelsk
Sider: 156
ISBN-13: 9789814651363
Indbinding: Paperback
Udgave:
ISBN-10: 9814651362
Kategori: Forretningsstrategier
Udg. Dato: 16 okt 2015
Længde: 0mm
Bredde: 0mm
Højde: 0mm
Forlag: World Scientific Publishing Co Pte Ltd
Oplagsdato: 16 okt 2015
Forfatter(e): Eiichi (Rikkyo Univ Kasahara
Forfatter(e) Eiichi (Rikkyo Univ Kasahara

Kategori Forretningsstrategier

ISBN-13 9789814651363

Sprog Engelsk

Indbinding Paperback

Sider 156

Udgave

Længde 0mm

Bredde 0mm

Højde 0mm

Udg. Dato 16 okt 2015

Oplagsdato 16 okt 2015

Forlag World Scientific Publishing Co Pte Ltd

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