Store besparelser
Hurtig levering
Gemte
Log ind
0
Kurv
Kurv
Introduction to Multimodal Analysis
Engelsk Paperback
Introduction to Multimodal Analysis
Engelsk Paperback

341 kr
Tilføj til kurv
Sikker betaling
6 - 8 hverdage

Om denne bog

Introduction to Multimodal Analysis is a unique and accessible textbook that critically explains this ground-breaking approach to visual analysis.

Now thoroughly revised and updated, the second edition reflects the most recent developments in theory and shifts in communication, outlining the tools for analysis and providing a clear model that students can follow. Chapters on colour, typography, framing and composition contain fresh, contemporary examples, ranging from product packaging and website layouts to film adverts and public spaces, showing how design elements make up a visual language that is used to communicate with the viewer. The book also includes two new chapters on texture and diagrams, as well as a helpful image index so students can clearly understand how images and multimodal texts can be analysed from different perspectives.

Featuring chapter summaries, student activities and a companion website hosting all images in full colour, this new edition remains an essential guide for students studying multimodality within visual communication in linguistics, media and cultural studies, critical discourse analysis or journalism studies.



Product detaljer
Sprog:
Engelsk
Sider:
256
ISBN-13:
9781350069138
Indbinding:
Paperback
Udgave:
2
ISBN-10:
1350069132
Kategori:
Udg. Dato:
9 jan 2020
Længde:
16mm
Bredde:
230mm
Højde:
155mm
Forlag:
Bloomsbury Publishing PLC
Oplagsdato:
9 jan 2020
Forfatter(e):
Ofte købt sammen
Minder om
Kategori sammenhænge