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Introduction to Communication Studies

Af: John Fiske Engelsk Paperback

Introduction to Communication Studies

Af: John Fiske Engelsk Paperback
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This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining ‘Why Fiske Still Matters’ for today’s students, followed by a discussion between former Fiske students Ron Becker, Elana Levine, Darrell Newton and Pamela Wilson on the theme of ‘Structuralism and Semiotics, Fiske-Style’. Both underline the continuing relevance of this foundational text in communication studies.

How can we study communication? What are the main theories and methods of approach?

This classic text provides a lucid, accessible introduction to the main authorities in the field of communication studies, aimed at students coming to the subject for the first time. It outlines a range of methods of analysing examples of communication, and describes the theories underpinning them. Thus armed, the reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes, and to see them with new eyes.

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This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining ‘Why Fiske Still Matters’ for today’s students, followed by a discussion between former Fiske students Ron Becker, Elana Levine, Darrell Newton and Pamela Wilson on the theme of ‘Structuralism and Semiotics, Fiske-Style’. Both underline the continuing relevance of this foundational text in communication studies.

How can we study communication? What are the main theories and methods of approach?

This classic text provides a lucid, accessible introduction to the main authorities in the field of communication studies, aimed at students coming to the subject for the first time. It outlines a range of methods of analysing examples of communication, and describes the theories underpinning them. Thus armed, the reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes, and to see them with new eyes.

Produktdetaljer
Sprog: Engelsk
Sider: 248
ISBN-13: 9780415596497
Indbinding: Paperback
Udgave: 3
ISBN-10: 0415596491
Kategori: Kulturstudier
Udg. Dato: 29 sep 2010
Længde: 14mm
Bredde: 140mm
Højde: 216mm
Forlag: Taylor & Francis Ltd
Oplagsdato: 29 sep 2010
Forfatter(e): John Fiske
Forfatter(e) John Fiske


Kategori Kulturstudier


ISBN-13 9780415596497


Sprog Engelsk


Indbinding Paperback


Sider 248


Udgave 3


Længde 14mm


Bredde 140mm


Højde 216mm


Udg. Dato 29 sep 2010


Oplagsdato 29 sep 2010


Forlag Taylor & Francis Ltd

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