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Esports and the Media

- Challenges and Expectations in a Multi-Screen Society
Engelsk Paperback

Esports and the Media

- Challenges and Expectations in a Multi-Screen Society
Engelsk Paperback
Tjek vores konkurrenters priser

This book takes a multidisciplinary approach to the question of esports and their role in society. A diverse group of authors tackle the impact of esports and the ways in which it has grown within the entertainment industry around the world.

Chapters offer a coherent response to the following questions: What role do esports play in the entertainment industry? What communication skills can be learned through esports? What do the media gain from broadcasting esports? What is the relationship between social networks and esports? What are the main marketing strategies used in esports? What effect does communicative globalization have on the development of esports? What is the relationship between merchandising and esports? What do communication experts think about esports?

Offering clear insights into this rapidly developing area, this volume will be of great interest to scholars, students, and anyone working in game studies, new media, leisure, sport studies, communication studies, transmedia literacy, and digital culture.

The Open Access version of this book has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license: https://www.taylorfrancis.com/books/oa-edit/10.4324/9781003273691/esports-media-angel-torres-toukoumidis

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This book takes a multidisciplinary approach to the question of esports and their role in society. A diverse group of authors tackle the impact of esports and the ways in which it has grown within the entertainment industry around the world.

Chapters offer a coherent response to the following questions: What role do esports play in the entertainment industry? What communication skills can be learned through esports? What do the media gain from broadcasting esports? What is the relationship between social networks and esports? What are the main marketing strategies used in esports? What effect does communicative globalization have on the development of esports? What is the relationship between merchandising and esports? What do communication experts think about esports?

Offering clear insights into this rapidly developing area, this volume will be of great interest to scholars, students, and anyone working in game studies, new media, leisure, sport studies, communication studies, transmedia literacy, and digital culture.

The Open Access version of this book has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license: https://www.taylorfrancis.com/books/oa-edit/10.4324/9781003273691/esports-media-angel-torres-toukoumidis

Produktdetaljer
Sprog: Engelsk
Sider: 118
ISBN-13: 9781032226781
Indbinding: Paperback
Udgave:
ISBN-10: 1032226781
Kategori: Kulturstudier
Udg. Dato: 27 maj 2024
Længde: 11mm
Bredde: 139mm
Højde: 216mm
Forlag: Taylor & Francis Ltd
Oplagsdato: 27 maj 2024
Forfatter(e):
Forfatter(e)


Kategori Kulturstudier


ISBN-13 9781032226781


Sprog Engelsk


Indbinding Paperback


Sider 118


Udgave


Længde 11mm


Bredde 139mm


Højde 216mm


Udg. Dato 27 maj 2024


Oplagsdato 27 maj 2024


Forlag Taylor & Francis Ltd