Store besparelser
Hurtig levering
Gemte
Log ind
0
Kurv
Bøger
Bestsellers
Kommer snart
Nyheder
Spil og hobby
Kurv
  1. Bog
  2. Historie: specielle begivenheder
  3. Kolonialisme og imperialisme

‘Dying' to be White

- The Obsession with Fair Skin in India and the Global South
Af: Purnima Mehta Bhatt Engelsk Paperback

‘Dying' to be White

- The Obsession with Fair Skin in India and the Global South
Af: Purnima Mehta Bhatt Engelsk Paperback
Tjek vores konkurrenters priser

This book examines the phenomenon of colorism in India and the Global South and critically analyses the obsession with fair skin and its association with social capital or mobility.

Exploring the prevalence of colorism in India, China, Japan, Vietnam, South Africa, Brazil, Argentina, Kenya and Australia, it traces its roots in history, scriptures, travel narratives, contemporary media and popular culture. How much did colonialism and European imperialism contribute to the desire to be white? How have globalization and the spread of consumer culture and Western ideals of beauty helped exacerbate these issues? The author discusses these questions while looking at the aspirations for beauty and modernity among these societies and the growing popularity of the use of creams, lotions and other methods to whiten the skin as a means to assimilate, emulate the West and gain better prospects and life.

Lucid and topical, this book will be an essential read for scholars and researchers of race and colorism, sociology, social history, social anthropology, cultural studies, consumer economics, Asian studies and South Asian studies.

Vis mere
Tjek vores konkurrenters priser
Normalpris
kr 431
Fragt: 39 kr
6 - 8 hverdage
20 kr
Pakkegebyr
God 4 anmeldelser på
Tjek vores konkurrenters priser

This book examines the phenomenon of colorism in India and the Global South and critically analyses the obsession with fair skin and its association with social capital or mobility.

Exploring the prevalence of colorism in India, China, Japan, Vietnam, South Africa, Brazil, Argentina, Kenya and Australia, it traces its roots in history, scriptures, travel narratives, contemporary media and popular culture. How much did colonialism and European imperialism contribute to the desire to be white? How have globalization and the spread of consumer culture and Western ideals of beauty helped exacerbate these issues? The author discusses these questions while looking at the aspirations for beauty and modernity among these societies and the growing popularity of the use of creams, lotions and other methods to whiten the skin as a means to assimilate, emulate the West and gain better prospects and life.

Lucid and topical, this book will be an essential read for scholars and researchers of race and colorism, sociology, social history, social anthropology, cultural studies, consumer economics, Asian studies and South Asian studies.

Vis mere
Se mere i:
Produktdetaljer
Sprog: Engelsk
Sider: 196
ISBN-13: 9781032230610
Indbinding: Paperback
Udgave:
ISBN-10: 1032230614
Kategori: Kolonialisme og imperialisme
Udg. Dato: 12 aug 2024
Længde: 15mm
Bredde: 155mm
Højde: 232mm
Forlag: Taylor & Francis Ltd
Oplagsdato: 12 aug 2024
Forfatter(e): Purnima Mehta Bhatt
Forfatter(e) Purnima Mehta Bhatt

Kategori Kolonialisme og imperialisme

ISBN-13 9781032230610

Sprog Engelsk

Indbinding Paperback

Sider 196

Udgave

Længde 15mm

Bredde 155mm

Højde 232mm

Udg. Dato 12 aug 2024

Oplagsdato 12 aug 2024

Forlag Taylor & Francis Ltd