Store besparelser
Hurtig levering
Gemte
Log ind
0
Kurv
Bøger
Bestsellers
Kommer snart
Nyheder
Spil og hobby
Hjem
Kategorier
Bestsellers
Kommer snart
Nyheder
FAQ
Konto
Kontakt
Kurv
  1. Bog
  2. 1500 til i dag
  3. 21. århundrede, 2000 til 2100

Designing Retail Experience in the 21st Century

Af: D.J. Huppatz Engelsk Hardback

Designing Retail Experience in the 21st Century

Af: D.J. Huppatz Engelsk Hardback
Tjek vores konkurrenters priser

Covering 2001 to today, Designing Retail Experience in the 21st Century presents readers with a critical, cross-disciplinary perspective on retail design, bringing together scholarship from design, architecture, branding, cultural studies and social studies.

Our retail experience has changed profoundly over the past two decades, largely due to the impact of digital technologies. While the rise of smartphones and online commerce threatened to displace ‘bricks and mortar’ stores, physical shopping has survived and, in some cases, thrived. Today, the most successful brands design experiences that engage customers both within the physical store and in the digital realm. In this book, D.J. Huppatz analyses how corporations design these experiences, how we interact with them, and how they align with broader social, cultural and economic changes.

Eight case studies reveal how some of the largest global retail chains, including Apple, Amazon, Nike, Zara, IKEA and LEGO, and smaller chains such as Aesop and Gentle Monster, utilize design to create engaging experiences. Unlike in the past, such corporations consider design in a continuum that extends from architecture and interiors to product and service design, and from website and digital interactions to social media. At the intersection of design and cultural studies, this book provides a critical survey and understanding of design and retail experience in the 21st century.

Vis mere
Tjek vores konkurrenters priser
Normalpris
kr 764
Fragt: 39 kr
6 - 8 hverdage
20 kr
Pakkegebyr
God 4 anmeldelser på
Tjek vores konkurrenters priser

Covering 2001 to today, Designing Retail Experience in the 21st Century presents readers with a critical, cross-disciplinary perspective on retail design, bringing together scholarship from design, architecture, branding, cultural studies and social studies.

Our retail experience has changed profoundly over the past two decades, largely due to the impact of digital technologies. While the rise of smartphones and online commerce threatened to displace ‘bricks and mortar’ stores, physical shopping has survived and, in some cases, thrived. Today, the most successful brands design experiences that engage customers both within the physical store and in the digital realm. In this book, D.J. Huppatz analyses how corporations design these experiences, how we interact with them, and how they align with broader social, cultural and economic changes.

Eight case studies reveal how some of the largest global retail chains, including Apple, Amazon, Nike, Zara, IKEA and LEGO, and smaller chains such as Aesop and Gentle Monster, utilize design to create engaging experiences. Unlike in the past, such corporations consider design in a continuum that extends from architecture and interiors to product and service design, and from website and digital interactions to social media. At the intersection of design and cultural studies, this book provides a critical survey and understanding of design and retail experience in the 21st century.

Vis mere
Se mere i:
Produktdetaljer
Sprog: Engelsk
Sider: 248
ISBN-13: 9781350423305
Indbinding: Hardback
Udgave:
ISBN-10: 1350423300
Kategori: 21. århundrede, 2000 til 2100
Udg. Dato: 3 apr 2025
Længde: 20mm
Bredde: 160mm
Højde: 240mm
Forlag: Bloomsbury Publishing PLC
Oplagsdato: 3 apr 2025
Forfatter(e): D.J. Huppatz
Forfatter(e) D.J. Huppatz

Kategori 21. århundrede, 2000 til 2100

ISBN-13 9781350423305

Sprog Engelsk

Indbinding Hardback

Sider 248

Udgave

Længde 20mm

Bredde 160mm

Højde 240mm

Udg. Dato 3 apr 2025

Oplagsdato 3 apr 2025

Forlag Bloomsbury Publishing PLC

Kategori sammenhænge