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Competition's New Clothes

- 20 Short Cases on Rivalry Between Firms
Af: Francois Leveque Engelsk Hardback

Competition's New Clothes

- 20 Short Cases on Rivalry Between Firms
Af: Francois Leveque Engelsk Hardback
Tjek vores konkurrenters priser
Lévêque recounts twenty revealing tales of real-life rivalry between firms across diverse industries, including wine, skiing, opera, video games and cruise liners. These entertaining and insightful narratives are informed by recent advances in economics, factoring in the many forces driving competition, including globalization and innovation. Divided into four sections, the book covers competition and the market; competition and variety; competition through innovation; and competition and equality. Read together, these stories also serve as building blocks to address the issue of whether competition between firms has entered a new era of increased intensity. This book will appeal to anyone, from company executives to consumers, who are interested in the economics of contemporary industry and want to incorporate a grasp of competition into their everyday decision-making. This book can also be used as a supplementary text in courses in microeconomics, business economics and industrial organisation.
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Lévêque recounts twenty revealing tales of real-life rivalry between firms across diverse industries, including wine, skiing, opera, video games and cruise liners. These entertaining and insightful narratives are informed by recent advances in economics, factoring in the many forces driving competition, including globalization and innovation. Divided into four sections, the book covers competition and the market; competition and variety; competition through innovation; and competition and equality. Read together, these stories also serve as building blocks to address the issue of whether competition between firms has entered a new era of increased intensity. This book will appeal to anyone, from company executives to consumers, who are interested in the economics of contemporary industry and want to incorporate a grasp of competition into their everyday decision-making. This book can also be used as a supplementary text in courses in microeconomics, business economics and industrial organisation.
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Produktdetaljer
Sprog: Engelsk
Sider: 220
ISBN-13: 9781108473590
Indbinding: Hardback
Udgave:
ISBN-10: 1108473598
Kategori: Erhvervsøkonomi
Udg. Dato: 7 feb 2019
Længde: 15mm
Bredde: 157mm
Højde: 235mm
Forlag: Cambridge University Press
Oplagsdato: 7 feb 2019
Forfatter(e): Francois Leveque
Forfatter(e) Francois Leveque

Kategori Erhvervsøkonomi

ISBN-13 9781108473590

Sprog Engelsk

Indbinding Hardback

Sider 220

Udgave

Længde 15mm

Bredde 157mm

Højde 235mm

Udg. Dato 7 feb 2019

Oplagsdato 7 feb 2019

Forlag Cambridge University Press