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Building a Successful Social Venture

- A Guide for Social Entrepreneurs
Af: Eric Carlson, James Koch Engelsk Paperback

Building a Successful Social Venture

- A Guide for Social Entrepreneurs
Af: Eric Carlson, James Koch Engelsk Paperback
Tjek vores konkurrenters priser
This is the first book on creating and running a social enterprise to combine theoretical discussions with current cases from around the world, filling a huge gap in the literature. It serves as an eminently practical blueprint for those who wish to build, sustain, and grow social ventures.

Building a Successful Social Venture draws on Eric Carlson''s and James Koch''s pioneering work with the Global Social Benefit Institute, cofounded by Koch at Santa Clara University''s Miller Center for Social Entrepreneurship. Since 2003, over 200 Silicon Valley executives have mentored more than 800 aspiring social entrepreneurs at the GSBI. It is this unparalleled real-world foundation that truly sets the book apart. Early versions of the book were used in both undergraduate and MBA classes.

Part 1 of the book describes the assumptions that the GSBI model is based on: a bottom-up approach to social change, a focus on base-of-the-pyramid markets, and a specific approach to business planning developed by the GSBI. Part 2 presents the seven elements of the GSBI business planning process, and Part 3 lays out the keys to executing it. The book includes "Social Venture Snapshots" illustrating how different organizations have realized elements of the plan, as well as a wealth of checklists and exercises.

Social ventures hold enormous promise to solve some of the world''s most intractable problems. This book offers a tested framework for students, social entrepreneurs, and field researchers who wish to learn more about the application of business principles and theories of change for advancing social progress and creating a more just world.
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Tjek vores konkurrenters priser
This is the first book on creating and running a social enterprise to combine theoretical discussions with current cases from around the world, filling a huge gap in the literature. It serves as an eminently practical blueprint for those who wish to build, sustain, and grow social ventures.

Building a Successful Social Venture draws on Eric Carlson''s and James Koch''s pioneering work with the Global Social Benefit Institute, cofounded by Koch at Santa Clara University''s Miller Center for Social Entrepreneurship. Since 2003, over 200 Silicon Valley executives have mentored more than 800 aspiring social entrepreneurs at the GSBI. It is this unparalleled real-world foundation that truly sets the book apart. Early versions of the book were used in both undergraduate and MBA classes.

Part 1 of the book describes the assumptions that the GSBI model is based on: a bottom-up approach to social change, a focus on base-of-the-pyramid markets, and a specific approach to business planning developed by the GSBI. Part 2 presents the seven elements of the GSBI business planning process, and Part 3 lays out the keys to executing it. The book includes "Social Venture Snapshots" illustrating how different organizations have realized elements of the plan, as well as a wealth of checklists and exercises.

Social ventures hold enormous promise to solve some of the world''s most intractable problems. This book offers a tested framework for students, social entrepreneurs, and field researchers who wish to learn more about the application of business principles and theories of change for advancing social progress and creating a more just world.
Produktdetaljer
Sprog: Engelsk
Sider: 288
ISBN-13: 9781523095940
Indbinding: Paperback
Udgave:
ISBN-10: 1523095946
Udg. Dato: 18 sep 2018
Længde: 26mm
Bredde: 234mm
Højde: 156mm
Forlag: Berrett-Koehler Publishers
Oplagsdato: 18 sep 2018
Forfatter(e): Eric Carlson, James Koch
Forfatter(e) Eric Carlson, James Koch


Kategori Erhvervsliv, virksomheder og ledelse


ISBN-13 9781523095940


Sprog Engelsk


Indbinding Paperback


Sider 288


Udgave


Længde 26mm


Bredde 234mm


Højde 156mm


Udg. Dato 18 sep 2018


Oplagsdato 18 sep 2018


Forlag Berrett-Koehler Publishers

Kategori sammenhænge