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All about Them

- Grow Your Business by Focusing on Others
Af: Bob Burg, Bruce Turkel Engelsk Hardback

All about Them

- Grow Your Business by Focusing on Others
Af: Bob Burg, Bruce Turkel Engelsk Hardback
Tjek vores konkurrenters priser
The best companies and most successful salespeople live by a three-word mantra—"all about them"—because when they relentlessly focus their brand on their customers instead of themselves, their businesses flourish. All about Them shows readers how to use this simple but extremely powerful influencing technique. Bruce Turkel, who has advised some of the world''s greatest companies, including American Express and Bacardi, lays the groundwork by relating his personal journey of discovery to the "All about Them" principle. He goes on to explore our technology-driven, hyper- connected culture; the power of storytelling (and story-selling); brand authenticity and transparency; and more.
Tjek vores konkurrenters priser
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The best companies and most successful salespeople live by a three-word mantra—"all about them"—because when they relentlessly focus their brand on their customers instead of themselves, their businesses flourish. All about Them shows readers how to use this simple but extremely powerful influencing technique. Bruce Turkel, who has advised some of the world''s greatest companies, including American Express and Bacardi, lays the groundwork by relating his personal journey of discovery to the "All about Them" principle. He goes on to explore our technology-driven, hyper- connected culture; the power of storytelling (and story-selling); brand authenticity and transparency; and more.
Produktdetaljer
Sprog: Engelsk
Sider: 312
ISBN-13: 9780738219202
Indbinding: Hardback
Udgave:
ISBN-10: 0738219207
Udg. Dato: 6 sep 2016
Længde: 30mm
Bredde: 218mm
Højde: 153mm
Forlag: Hachette Books
Oplagsdato: 6 sep 2016
Forfatter(e): Bob Burg, Bruce Turkel
Forfatter(e) Bob Burg, Bruce Turkel


Kategori Råd om karriere og succes


ISBN-13 9780738219202


Sprog Engelsk


Indbinding Hardback


Sider 312


Udgave


Længde 30mm


Bredde 218mm


Højde 153mm


Udg. Dato 6 sep 2016


Oplagsdato 6 sep 2016


Forlag Hachette Books

Kategori sammenhænge