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Analysing Quantitative Survey Data for Business and Management Students
Engelsk Hardback
Analysing Quantitative Survey Data for Business and Management Students
Engelsk Hardback

945 kr
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Om denne bog
In Analysing Quantitative Survey Data, Jeremy Dawson introduces you to the key elements of analysing quantitative survey data using classical test theory, the measurement theory that underlies the techniques described in the book. The methodological assumptions, basic components and strengths and limitations of this analysis are explained and with the help of illustrative examples, you are guided through how to conduct the key procedures involved, including reliability analysis, exploratory and confirmatory factor analysis.

Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method.

Part of SAGE’s Mastering Business Research Methods series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.

Product detaljer
Sprog:
Engelsk
Sider:
104
ISBN-13:
9781473907508
Indbinding:
Hardback
Udgave:
ISBN-10:
1473907500
Kategori:
Udg. Dato:
24 nov 2016
Længde:
12mm
Bredde:
249mm
Højde:
206mm
Forlag:
Sage Publications Ltd
Oplagsdato:
24 nov 2016
Forfatter(e):
Kategori sammenhænge