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The Case Study Handbook, Revised Edition

- A Student's Guide
Af: William Ellet Engelsk Paperback

The Case Study Handbook, Revised Edition

- A Student's Guide
Af: William Ellet Engelsk Paperback
Tjek vores konkurrenters priser

The guide all MBAs and exec ed students need.

If you''re enrolled in an MBA or executive education program, you''ve probably encountered a powerful learning tool: the business case. But if you''re like many people, you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook, Revised Edition, William Ellet presents a potent new approach for efficiently analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (making a decision, performing an evaluation, or diagnosing a problem) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author''s framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Examples of effective writing further reinforce the methods. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs this guide.

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Tjek vores konkurrenters priser

The guide all MBAs and exec ed students need.

If you''re enrolled in an MBA or executive education program, you''ve probably encountered a powerful learning tool: the business case. But if you''re like many people, you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook, Revised Edition, William Ellet presents a potent new approach for efficiently analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (making a decision, performing an evaluation, or diagnosing a problem) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author''s framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Examples of effective writing further reinforce the methods. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs this guide.

Produktdetaljer
Sprog: Engelsk
Sider: 272
ISBN-13: 9781633696150
Indbinding: Paperback
Udgave:
ISBN-10: 1633696154
Udg. Dato: 18 sep 2018
Længde: 17mm
Bredde: 187mm
Højde: 232mm
Forlag: Harvard Business Review Press
Oplagsdato: 18 sep 2018
Forfatter(e): William Ellet
Forfatter(e) William Ellet


Kategori Erhvervslivsstudier


ISBN-13 9781633696150


Sprog Engelsk


Indbinding Paperback


Sider 272


Udgave


Længde 17mm


Bredde 187mm


Højde 232mm


Udg. Dato 18 sep 2018


Oplagsdato 18 sep 2018


Forlag Harvard Business Review Press