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Survey Scales

- A Guide to Development, Analysis, and Reporting
Af: Robert L. Johnson, Grant B. Morgan Engelsk Paperback

Survey Scales

- A Guide to Development, Analysis, and Reporting
Af: Robert L. Johnson, Grant B. Morgan Engelsk Paperback
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Synthesizing the literature from the survey and measurement fields, this book explains how to develop closed-response survey scales that will accurately capture such constructs as attitudes, beliefs, or behaviors. It provides guidelines to help applied researchers or graduate students review existing scales for possible adoption or adaptation in a study; create their own conceptual framework for a scale; write checklists, true-false variations, and Likert-style items; design response scales; examine validity and reliability; conduct a factor analysis; and document the instrument development and its technical quality. Advice is given on constructing tables and graphs to report survey scale results. Concepts and procedures are illustrated with "Not This/But This" examples from multiple disciplines. User-Friendly Features *End-of-chapter exercises with sample solutions, plus annotated suggestions for further reading. *"Not This/But This" examples of poorly written and strong survey items. *Chapter-opening overviews and within-chapter summaries. *Glossary of key concepts. *Appendix with examples of parametric and nonparametric procedures for group comparisons.
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Synthesizing the literature from the survey and measurement fields, this book explains how to develop closed-response survey scales that will accurately capture such constructs as attitudes, beliefs, or behaviors. It provides guidelines to help applied researchers or graduate students review existing scales for possible adoption or adaptation in a study; create their own conceptual framework for a scale; write checklists, true-false variations, and Likert-style items; design response scales; examine validity and reliability; conduct a factor analysis; and document the instrument development and its technical quality. Advice is given on constructing tables and graphs to report survey scale results. Concepts and procedures are illustrated with "Not This/But This" examples from multiple disciplines. User-Friendly Features *End-of-chapter exercises with sample solutions, plus annotated suggestions for further reading. *"Not This/But This" examples of poorly written and strong survey items. *Chapter-opening overviews and within-chapter summaries. *Glossary of key concepts. *Appendix with examples of parametric and nonparametric procedures for group comparisons.
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Se mere i:
Produktdetaljer
Sprog: Engelsk
Sider: 269
ISBN-13: 9781462526963
Indbinding: Paperback
Udgave:
ISBN-10: 1462526969
Kategori: Psykologisk metodologi
Udg. Dato: 9 aug 2016
Længde: 15mm
Bredde: 156mm
Højde: 237mm
Forlag: Guilford Publications
Oplagsdato: 9 aug 2016
Forfatter(e): Robert L. Johnson, Grant B. Morgan
Forfatter(e) Robert L. Johnson, Grant B. Morgan

Kategori Psykologisk metodologi

ISBN-13 9781462526963

Sprog Engelsk

Indbinding Paperback

Sider 269

Udgave

Længde 15mm

Bredde 156mm

Højde 237mm

Udg. Dato 9 aug 2016

Oplagsdato 9 aug 2016

Forlag Guilford Publications