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Strategy Genius
- 40 Insights From the Science of Strategic Thinking
Engelsk Paperback
Strategy Genius
- 40 Insights From the Science of Strategic Thinking
Engelsk Paperback

232 kr
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6 - 8 hverdage

Om denne bog

The fast-track MBA in strategy
Imagine having instant access to the world''s smartest thinking on strategy - and being shown exactly what to do to guarantee that you get your own strategy right, every time.

Strategy Genius makes it easy to apply what researchers know about strategic thinking to the real world. 40 chapters based on hundreds of cutting-edge business and psychology research projects reveal what works and what doesn''t work in strategy. Each of the 40 chapters is a mini-masterclass in strategic thinking, explaining the research and showing you how to apply it for yourself.

In business, conventional wisdom often says one thing while research says another. Strategy Genius cuts through the noise to bring you proven research and techniques for applying it that will simply make you a better strategist.

Quick to read and intensely practical, this book will bring a little strategy genius into your day.

''Strategy is one of those topics that many people talk about without having much idea what they mean. Richard Jones is one of the exceptions. A very good book; I recommend it strongly'' Peter Hiscocks, CEO Judge Business School Executive Education, University of Cambridge

''Genius conflated into something you can understand. A bit like Richard, really'' Michael Wilson, Director of Business and Economics Editor, Arise Global Networks

Product detaljer
Sprog:
Engelsk
Sider:
256
ISBN-13:
9781473605381
Indbinding:
Paperback
Udgave:
ISBN-10:
1473605385
Udg. Dato:
8 okt 2015
Længde:
15mm
Bredde:
138mm
Højde:
216mm
Forlag:
John Murray Press
Oplagsdato:
8 okt 2015
Forfatter(e):
Kategori sammenhænge