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Multinational Enterprise in Transition

- Strategies for Global Competitiveness
Af: Phillip Donald Grub, Dara Khambata Engelsk Paperback

Multinational Enterprise in Transition

- Strategies for Global Competitiveness
Af: Phillip Donald Grub, Dara Khambata Engelsk Paperback
Tjek vores konkurrenters priser
When this book first appeared in 1972, it was hailed as a milestone in the then emerging field of multinational business. Now in its 4th Edition, this complete, one-volume guide assembles the knowledge and experience of fifty-nine leading experts in the field. The most current thinking is reflected in the readings, and several of the essays have been prepared especially for this book. Charts, diagrams, graphs, and tables illustrate the articles. The purpose of this 4th Edition is to provide the business executive, government official, scholar, and student with a better understanding of the changing context in which business is conduced on a global basis. Particular emphasis has been placed on creating an awareness of the evolving patterns that uniquely characterise the multinational enterprise in its current and future context.
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When this book first appeared in 1972, it was hailed as a milestone in the then emerging field of multinational business. Now in its 4th Edition, this complete, one-volume guide assembles the knowledge and experience of fifty-nine leading experts in the field. The most current thinking is reflected in the readings, and several of the essays have been prepared especially for this book. Charts, diagrams, graphs, and tables illustrate the articles. The purpose of this 4th Edition is to provide the business executive, government official, scholar, and student with a better understanding of the changing context in which business is conduced on a global basis. Particular emphasis has been placed on creating an awareness of the evolving patterns that uniquely characterise the multinational enterprise in its current and future context.
Produktdetaljer
Sprog: Engelsk
Sider: 720
ISBN-13: 9780878501052
Indbinding: Paperback
Udgave:
ISBN-10: 0878501053
Udg. Dato: 1 jan 2012
Længde: 32mm
Bredde: 153mm
Højde: 225mm
Forlag: Darwin Press Inc
Oplagsdato: 1 jan 2012
Forfatter(e) Phillip Donald Grub, Dara Khambata


Kategori Industri og industrielle studier


ISBN-13 9780878501052


Sprog Engelsk


Indbinding Paperback


Sider 720


Udgave


Længde 32mm


Bredde 153mm


Højde 225mm


Udg. Dato 1 jan 2012


Oplagsdato 1 jan 2012


Forlag Darwin Press Inc