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Marketing Management, An Asian Perspective
Engelsk Paperback
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Marketing Management, An Asian Perspective
Engelsk Paperback

863 kr
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Om denne bog

For undergraduate and graduate courses in marketing management.

Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice.

The world of marketing is changing everyday–and in order for students to have a competitive edge, they need a textbook that reflects the best of today’s marketing theory and practices. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice.

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Product detaljer
Sprog:
Engelsk
Sider:
960
ISBN-13:
9781292089584
Indbinding:
Paperback
Udgave:
7
ISBN-10:
129208958X
Kategori:
Udg. Dato:
24 aug 2017
Længde:
30mm
Bredde:
215mm
Højde:
275mm
Forlag:
Pearson Education Limited
Oplagsdato:
24 aug 2017
Kategori sammenhænge