Store besparelser
Hurtig levering
Gemte
Log ind
0
Kurv
Kurv
Marketing 101
- How Smart Schools Get and Keep Community Support
Engelsk Paperback
Marketing 101
- How Smart Schools Get and Keep Community Support
Engelsk Paperback

506 kr
Tilføj til kurv
Sikker betaling
6 - 8 hverdage

Om denne bog
Marketing 101: How Smart Schools Get and Keep Community Support is a compact, practical handbook created to guide educators in the application of marketing strategies that get results. For many years, marketing has been implemented in school settings with a fragmented, piecemeal approach_only to have disappointing and sometimes expensive results. This book will introduce educators to sound marketing principles and action steps. Full of descriptive, concrete examples, the information is easy to adapt to any educational setting as a workhorse to capture and retain community support. The years ahead forecast challenging demographics, savvy consumers and high expectation stakeholders. Susan and David Carroll detail how to interpret demographic trends, assess your image in the community, groom your staff as ambassadors, select and use marketing communications tools correctly, pass your budgets, and other strategic marketing steps for immediate use and success. This book is essential to educators who want their schools to be aligned with the community they serve.
Product detaljer
Sprog:
Engelsk
Sider:
168
ISBN-13:
9781607096252
Indbinding:
Paperback
Udgave:
ISBN-10:
1607096250
Udg. Dato:
16 maj 2011
Længde:
10mm
Bredde:
181mm
Højde:
257mm
Forlag:
Bloomsbury Publishing Plc
Oplagsdato:
16 maj 2011
Kategori sammenhænge