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Holidaying

- 50 Years of Advertising and Publicity Relating to Holidays
Af: Ruth Artmonsky Engelsk Paperback

Holidaying

- 50 Years of Advertising and Publicity Relating to Holidays
Af: Ruth Artmonsky Engelsk Paperback
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Holidaying was something only the wealthy could afford, well into the 19th century, visiting spas or taking the Grand Tour. With the coming of the railways whole factories, streets, even towns began to down tools for an annual break; with entrepreneurs like Thomas Cook, some even venturing across the Channel. The arrival of the combustion engine further democratised travel enabling some to holiday independently, others in organised charabancs and coach parties. By the end of WWII with the coming of cheap flights Marbella and Majorca began to replace the British resorts. Providing holidays became a highly competitive business between resorts and tour operators and this necessitated advertising. Holidaying is an account of this, richly illustrated to show the changes in fads and fashions when holidaying reached a mass market.

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Holidaying was something only the wealthy could afford, well into the 19th century, visiting spas or taking the Grand Tour. With the coming of the railways whole factories, streets, even towns began to down tools for an annual break; with entrepreneurs like Thomas Cook, some even venturing across the Channel. The arrival of the combustion engine further democratised travel enabling some to holiday independently, others in organised charabancs and coach parties. By the end of WWII with the coming of cheap flights Marbella and Majorca began to replace the British resorts. Providing holidays became a highly competitive business between resorts and tour operators and this necessitated advertising. Holidaying is an account of this, richly illustrated to show the changes in fads and fashions when holidaying reached a mass market.

Produktdetaljer
Sprog: Engelsk
Sider: 112
ISBN-13: 9780993587870
Indbinding: Paperback
Udgave:
ISBN-10: 0993587879
Kategori: Reklame
Udg. Dato: 4 mar 2019
Længde: 11mm
Bredde: 176mm
Højde: 217mm
Forlag: Artmonsky Arts
Oplagsdato: 4 mar 2019
Forfatter(e): Ruth Artmonsky
Forfatter(e) Ruth Artmonsky


Kategori Reklame


ISBN-13 9780993587870


Sprog Engelsk


Indbinding Paperback


Sider 112


Udgave


Længde 11mm


Bredde 176mm


Højde 217mm


Udg. Dato 4 mar 2019


Oplagsdato 4 mar 2019


Forlag Artmonsky Arts

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