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Global Motivations

- Honda, Toyota, and the Drive Toward American Manufacturing
Af: Jonathan S. Russ Engelsk Paperback

Global Motivations

- Honda, Toyota, and the Drive Toward American Manufacturing
Af: Jonathan S. Russ Engelsk Paperback
Tjek vores konkurrenters priser
Global Motivations analyzes the histories of Honda and Toyota as transplant automobile manufacturers in the United States. This book considers the historical, cultural, legal, and labor experiences of the two firms as they became established on the American industrial landscape. Comprised of three main themes, Global Motivations develops a thorough argument that Toyota and Honda were trendsetters as transplant manufacturers. Chronicling the broad histories of Toyota and Honda, analyzing the site selection process and expansion of companies'' manufacturing facilities in the United States, and lastly turning to labor relations and management techniques, Professor Jonathan Russ supports his thesis that an automobile industry was viable in the U.S., even if American auto companies were in peril.
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Global Motivations analyzes the histories of Honda and Toyota as transplant automobile manufacturers in the United States. This book considers the historical, cultural, legal, and labor experiences of the two firms as they became established on the American industrial landscape. Comprised of three main themes, Global Motivations develops a thorough argument that Toyota and Honda were trendsetters as transplant manufacturers. Chronicling the broad histories of Toyota and Honda, analyzing the site selection process and expansion of companies'' manufacturing facilities in the United States, and lastly turning to labor relations and management techniques, Professor Jonathan Russ supports his thesis that an automobile industry was viable in the U.S., even if American auto companies were in peril.
Produktdetaljer
Sprog: Engelsk
Sider: 170
ISBN-13: 9780761839316
Indbinding: Paperback
Udgave:
ISBN-10: 0761839313
Udg. Dato: 9 dec 2008
Længde: 14mm
Bredde: 154mm
Højde: 232mm
Forlag: University Press of America
Oplagsdato: 9 dec 2008
Forfatter(e): Jonathan S. Russ
Forfatter(e) Jonathan S. Russ


Kategori Erhvervsliv, virksomheder og ledelse


ISBN-13 9780761839316


Sprog Engelsk


Indbinding Paperback


Sider 170


Udgave


Længde 14mm


Bredde 154mm


Højde 232mm


Udg. Dato 9 dec 2008


Oplagsdato 9 dec 2008


Forlag University Press of America