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Fashion as Creative Economy

- Micro-Enterprises in London, Berlin and Milan

Fashion as Creative Economy

- Micro-Enterprises in London, Berlin and Milan
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Fashion is under the spotlight like never before. Activists call for environmental accountability, and wide-ranging debates highlight exploitation across global supply chains and the reliance on unpaid labour. Digital technology undermines traditional fashion companies, while small-scale independent fashion designers provide radical innovations in design and work in more socially inclusive ways. This book contributes to a new sociology of fashion. Focusing on the working lives of independent designers and based on ethnographic research and interviews carried out in London, Berlin and Milan, the authors consider the urban policy regimes in place in these cities. They analyse how these regimes shape the microenterprises and the emerging political economy, as well as the structures needed for designers to flourish. They also develop several key concepts – the ‘milieu of fashion labour’, ‘social fashion’ and ‘fashion diversity’ – and chart the new world of digital fashion-tech and e-commerce. Drawing on lessons from European initiatives and recognizing the capacity of microenterprises and start-ups to determine fashion’s future, the authors call for the industry to be significantly decentralized to ensure more diversity and less exclusivity.
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Fashion is under the spotlight like never before. Activists call for environmental accountability, and wide-ranging debates highlight exploitation across global supply chains and the reliance on unpaid labour. Digital technology undermines traditional fashion companies, while small-scale independent fashion designers provide radical innovations in design and work in more socially inclusive ways. This book contributes to a new sociology of fashion. Focusing on the working lives of independent designers and based on ethnographic research and interviews carried out in London, Berlin and Milan, the authors consider the urban policy regimes in place in these cities. They analyse how these regimes shape the microenterprises and the emerging political economy, as well as the structures needed for designers to flourish. They also develop several key concepts – the ‘milieu of fashion labour’, ‘social fashion’ and ‘fashion diversity’ – and chart the new world of digital fashion-tech and e-commerce. Drawing on lessons from European initiatives and recognizing the capacity of microenterprises and start-ups to determine fashion’s future, the authors call for the industry to be significantly decentralized to ensure more diversity and less exclusivity.
Produktdetaljer
Sprog: Engelsk
Sider: 224
ISBN-13: 9781509553846
Indbinding: Hardback
Udgave:
ISBN-10: 1509553843
Udg. Dato: 16 dec 2022
Længde: 22mm
Bredde: 143mm
Højde: 222mm
Forlag: John Wiley and Sons Ltd
Oplagsdato: 16 dec 2022
Forfatter(e) Angela McRobbie, Daniel Strutt, Carolina Bandinelli


Kategori Kunst: teknikker og motiver


ISBN-13 9781509553846


Sprog Engelsk


Indbinding Hardback


Sider 224


Udgave


Længde 22mm


Bredde 143mm


Højde 222mm


Udg. Dato 16 dec 2022


Oplagsdato 16 dec 2022


Forlag John Wiley and Sons Ltd

Kategori sammenhænge