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Experiential Marketing

- Secrets, Strategies, and Success Stories from the World's Greatest Brands
Af: Dan Hanover, Kerry Smith Engelsk Hardback

Experiential Marketing

- Secrets, Strategies, and Success Stories from the World's Greatest Brands
Af: Dan Hanover, Kerry Smith Engelsk Hardback
Tjek vores konkurrenters priser
The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago.
Tjek vores konkurrenters priser
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kr 269
Fragt: 39 kr
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20 kr
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God 4 anmeldelser på
Tjek vores konkurrenters priser
The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago.
Produktdetaljer
Sprog: Engelsk
Sider: 224
ISBN-13: 9781119145875
Indbinding: Hardback
Udgave:
ISBN-10: 1119145872
Kategori: Salg og marketing
Udg. Dato: 17 jun 2016
Længde: 21mm
Bredde: 162mm
Højde: 236mm
Forlag: John Wiley & Sons Inc
Oplagsdato: 17 jun 2016
Forfatter(e): Dan Hanover, Kerry Smith
Forfatter(e) Dan Hanover, Kerry Smith


Kategori Salg og marketing


ISBN-13 9781119145875


Sprog Engelsk


Indbinding Hardback


Sider 224


Udgave


Længde 21mm


Bredde 162mm


Højde 236mm


Udg. Dato 17 jun 2016


Oplagsdato 17 jun 2016


Forlag John Wiley & Sons Inc