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Cultural Change from a Business Anthropology Perspective

Engelsk Hardback

Cultural Change from a Business Anthropology Perspective

Engelsk Hardback
Tjek vores konkurrenters priser
This book offers keen insight and useful lessons underscoring the value of practice to theory. Conceived by two anthropologists who lead consulting practices, McCabe and Briody selected contributors to explore how cultural change happens in a variety of consumer and organizational contexts. The 12 case studies illustrate the explanatory potential and the problem-solving strengths of assemblage theory, and the role of human agency in provoking cultural change. The case studies are compelling due to connections between the case narratives and graphics, and researcher engagement in the pragmatics of implementation—both of which shape and encourage learning. This volume will be markedly useful to practitioners engaged in research and implementation. It will also appeal to students and faculty in a variety of fields including anthropology, business management, marketing, sociology, cultural studies, and industrial design.
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Tjek vores konkurrenters priser
This book offers keen insight and useful lessons underscoring the value of practice to theory. Conceived by two anthropologists who lead consulting practices, McCabe and Briody selected contributors to explore how cultural change happens in a variety of consumer and organizational contexts. The 12 case studies illustrate the explanatory potential and the problem-solving strengths of assemblage theory, and the role of human agency in provoking cultural change. The case studies are compelling due to connections between the case narratives and graphics, and researcher engagement in the pragmatics of implementation—both of which shape and encourage learning. This volume will be markedly useful to practitioners engaged in research and implementation. It will also appeal to students and faculty in a variety of fields including anthropology, business management, marketing, sociology, cultural studies, and industrial design.
Produktdetaljer
Sprog: Engelsk
Sider: 318
ISBN-13: 9781498544511
Indbinding: Hardback
Udgave:
ISBN-10: 1498544517
Kategori: Antropologi
Udg. Dato: 9 nov 2017
Længde: 23mm
Bredde: 237mm
Højde: 162mm
Forlag: Lexington Books
Oplagsdato: 9 nov 2017
Forfatter(e):
Forfatter(e)


Kategori Antropologi


ISBN-13 9781498544511


Sprog Engelsk


Indbinding Hardback


Sider 318


Udgave


Længde 23mm


Bredde 237mm


Højde 162mm


Udg. Dato 9 nov 2017


Oplagsdato 9 nov 2017


Forlag Lexington Books