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Cross-Cultural Business Behavior
Engelsk Indbundet
Cross-Cultural Business Behavior
Engelsk Indbundet

420 kr
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Business behavior in markets around the world is constantly evolving, impelled by generational shifts, improvements in education and (especially) increasing exposure to the world marketplace. That is why all 43 Negotiator Profiles have been thoroughly updated, with new cases and fresh examples added.    In addition, international managers' challenges have changed too. Just a few years ago managers around the world were mainly interested in how to communicate and negotiate with overseas partners. But they now find that their toughest challenges are how to manage overseas subsidiaries, strategic alliances and international partnerships. To reflect these new realities the book's time-tested framework for understanding cross-cultural negotiating behavior has been expanded to include a wide variety of practical pointers on managing in today's global marketplace.      
Product detaljer
Sprog:
Engelsk
Sider:
399
ISBN-13:
9788763002387
Indbinding:
Indbundet
Udgave:
5
ISBN-10:
8763002388
Udg. Dato:
2 jan 2012
Længde:
36mm
Bredde:
169mm
Højde:
239mm
Forlag:
CBS Press
Oplagsdato:
17 mar 2025
Forfatter(e):
Kategori sammenhænge