Store besparelser
Hurtig levering
Gemte
Log ind
0
Kurv
Bøger
Bestsellers
Kommer snart
Nyheder
Spil og hobby
Kurv
  1. Bog
  2. Kulturstudier
  3. Materiel kultur

Commodity Activism

- Cultural Resistance in Neoliberal Times
Engelsk Hardback

Commodity Activism

- Cultural Resistance in Neoliberal Times
Engelsk Hardback
Tjek vores konkurrenters priser

Buying (RED) products—from Gap T-shirts to Apple—to fight AIDS.
Drinking a “Caring Cup” of coffee at the Coffee Bean & Tea Leaf to
support fair trade. Driving a Toyota Prius to fight global warming. All
these commonplace activities point to a central feature of contemporary
culture: the most common way we participate in social activism is by
buying something.

Roopali Mukherjee and Sarah Banet-Weiser have gathered an exemplary
group of scholars to explore this new landscape through a series of case
studies of “commodity activism.” Drawing from television, film,
consumer activist campaigns, and cultures of celebrity and corporate
patronage, the essays take up examples such as the Dove “Real Beauty”
campaign, sex positive retail activism, ABC’s Extreme Home Makeover, and
Angelina Jolie as multinational celebrity missionary.


Exploring the complexities embedded in contemporary political activism, Commodity Activism
reveals the workings of power and resistance as well as citizenship and
subjectivity in the neoliberal era. Refusing to simply position
politics in opposition to consumerism, this collection teases out the
relationships between material cultures and political subjectivities,
arguing that activism may itself be transforming into a branded
commodity.

Vis mere
Tjek vores konkurrenters priser
Normalpris
kr 819
Fragt: 39 kr
6 - 8 hverdage
20 kr
Pakkegebyr
God 4 anmeldelser på
Tjek vores konkurrenters priser

Buying (RED) products—from Gap T-shirts to Apple—to fight AIDS.
Drinking a “Caring Cup” of coffee at the Coffee Bean & Tea Leaf to
support fair trade. Driving a Toyota Prius to fight global warming. All
these commonplace activities point to a central feature of contemporary
culture: the most common way we participate in social activism is by
buying something.

Roopali Mukherjee and Sarah Banet-Weiser have gathered an exemplary
group of scholars to explore this new landscape through a series of case
studies of “commodity activism.” Drawing from television, film,
consumer activist campaigns, and cultures of celebrity and corporate
patronage, the essays take up examples such as the Dove “Real Beauty”
campaign, sex positive retail activism, ABC’s Extreme Home Makeover, and
Angelina Jolie as multinational celebrity missionary.


Exploring the complexities embedded in contemporary political activism, Commodity Activism
reveals the workings of power and resistance as well as citizenship and
subjectivity in the neoliberal era. Refusing to simply position
politics in opposition to consumerism, this collection teases out the
relationships between material cultures and political subjectivities,
arguing that activism may itself be transforming into a branded
commodity.

Vis mere
Se mere i:
Produktdetaljer
Sprog: Engelsk
Sider: 314
ISBN-13: 9780814764008
Indbinding: Hardback
Udgave:
ISBN-10: 0814764002
Kategori: Materiel kultur
Udg. Dato: 1 feb 2012
Længde: 0mm
Bredde: 153mm
Højde: 229mm
Forlag: New York University Press
Oplagsdato: 1 feb 2012
Forfatter(e):
Forfatter(e)

Kategori Materiel kultur

ISBN-13 9780814764008

Sprog Engelsk

Indbinding Hardback

Sider 314

Udgave

Længde 0mm

Bredde 153mm

Højde 229mm

Udg. Dato 1 feb 2012

Oplagsdato 1 feb 2012

Forlag New York University Press