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Cigarettes, Inc.

- An Intimate History of Corporate Imperialism
Af: Nan Enstad Engelsk Paperback

Cigarettes, Inc.

- An Intimate History of Corporate Imperialism
Af: Nan Enstad Engelsk Paperback
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Traditional narratives of capitalist change often rely on the myth of the willful entrepreneur from the global North who transforms the economy and delivers modernity—for good or ill—to the rest of the world. With Cigarettes, Inc., Nan Enstad upends this story, revealing the myriad cross-cultural encounters that produced corporate life before World War II. In this startling account of innovation and expansion, Enstad uncovers a corporate network rooted in Jim Crow segregation that stretched between the United States and China and beyond. Cigarettes, Inc. teems with a global cast—from Egyptian, American, and Chinese entrepreneurs to a multiracial set of farmers, merchants, factory workers, marketers, and even baseball players, jazz musicians, and sex workers. Through their stories, Cigarettes, Inc. accounts for the cigarette’s spectacular rise in popularity and in the process offers nothing less than a sweeping reinterpretation of corporate power itself.
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Traditional narratives of capitalist change often rely on the myth of the willful entrepreneur from the global North who transforms the economy and delivers modernity—for good or ill—to the rest of the world. With Cigarettes, Inc., Nan Enstad upends this story, revealing the myriad cross-cultural encounters that produced corporate life before World War II. In this startling account of innovation and expansion, Enstad uncovers a corporate network rooted in Jim Crow segregation that stretched between the United States and China and beyond. Cigarettes, Inc. teems with a global cast—from Egyptian, American, and Chinese entrepreneurs to a multiracial set of farmers, merchants, factory workers, marketers, and even baseball players, jazz musicians, and sex workers. Through their stories, Cigarettes, Inc. accounts for the cigarette’s spectacular rise in popularity and in the process offers nothing less than a sweeping reinterpretation of corporate power itself.
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Produktdetaljer
Sprog: Engelsk
Sider: 336
ISBN-13: 9780226533315
Indbinding: Paperback
Udgave:
ISBN-10: 022653331X
Kategori: International økonomi
Udg. Dato: 10 dec 2018
Længde: 19mm
Bredde: 167mm
Højde: 235mm
Forlag: The University of Chicago Press
Oplagsdato: 10 dec 2018
Forfatter(e): Nan Enstad
Forfatter(e) Nan Enstad

Kategori International økonomi

ISBN-13 9780226533315

Sprog Engelsk

Indbinding Paperback

Sider 336

Udgave

Længde 19mm

Bredde 167mm

Højde 235mm

Udg. Dato 10 dec 2018

Oplagsdato 10 dec 2018

Forlag The University of Chicago Press