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Aaker on Branding

- The Playbook to Building Strong Brands
Af: David Aaker Engelsk Paperback

Aaker on Branding

- The Playbook to Building Strong Brands
Af: David Aaker Engelsk Paperback
Tjek vores konkurrenters priser

Aaker on Branding distills the most essential branding principles from David Aaker’s extensive works, offering a comprehensive guide to building a strong, enduring brand.

This compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker’s concepts effectively.

Updated with seven new chapters on brand communities, disruptive innovation, the 5Bs, and more, the revised edition of Aaker on Branding will be indispensable for those looking to create agile, differentiated brands.

Tjek vores konkurrenters priser
Normalpris
kr 211
Fragt: 39 kr
6 - 8 hverdage
20 kr
Pakkegebyr
God 4 anmeldelser på
Tjek vores konkurrenters priser

Aaker on Branding distills the most essential branding principles from David Aaker’s extensive works, offering a comprehensive guide to building a strong, enduring brand.

This compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker’s concepts effectively.

Updated with seven new chapters on brand communities, disruptive innovation, the 5Bs, and more, the revised edition of Aaker on Branding will be indispensable for those looking to create agile, differentiated brands.

Produktdetaljer
Sprog: Engelsk
Sider: 200
ISBN-13: 9781636986654
Indbinding: Paperback
Udgave:
ISBN-10: 163698665X
Kategori: Reklame
Udg. Dato: 6 maj 2025
Længde: 0mm
Bredde: 152mm
Højde: 228mm
Forlag: Morgan James Publishing llc
Oplagsdato: 6 maj 2025
Forfatter(e): David Aaker
Forfatter(e) David Aaker


Kategori Reklame


ISBN-13 9781636986654


Sprog Engelsk


Indbinding Paperback


Sider 200


Udgave


Længde 0mm


Bredde 152mm


Højde 228mm


Udg. Dato 6 maj 2025


Oplagsdato 6 maj 2025


Forlag Morgan James Publishing llc