Store besparelser
Hurtig levering
Gemte
Log ind
0
Kurv
Kurv
Marketing for Hospitality and Tourism, Global Edition
Engelsk Paperback
Se mere i:
Marketing for Hospitality and Tourism, Global Edition
Engelsk Paperback

738 kr
Tilføj til kurv
Sikker betaling
6 - 8 hverdage

Om denne bog

For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 6e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the most frequent adoption for the course. Developed with extensive student and professor reviews, this edition includes new coverage of social media, discussion of current industry trends, and hands-on application assignments.

Product detaljer
Sprog:
Engelsk
Sider:
688
ISBN-13:
9781292363516
Indbinding:
Paperback
Udgave:
8
ISBN-10:
1292363517
Udg. Dato:
20 apr 2021
Længde:
32mm
Bredde:
276mm
Højde:
217mm
Forlag:
Pearson Education Limited
Oplagsdato:
20 apr 2021
Af samme forfatter
Ofte købt sammen
Minder om
Kategori sammenhænge